W4 Marketingblatt

MARKETINGBLATT

    Does the following sound familiar? You walk into a store and discover a product you are not really sure if and how well you can use it. Maybe it is something you have never seen before. And all of a sudden it just sits there and is thoroughly convincing. You will definitely buy it if you have...

    Would your sales team contact a lead if they only had the lead's name and e-mail address? Probably not! Instead, they would ask your marketing team to get more data. But how do you know when a lead is ready for a sales pitch? Lead scoring models will do that for you! 

    A well-stuffed lead database is like money in the bank. But how to generate leads and how to convert them into paying customers? Think longterm! Lead Relationship Management (LRM) does the trick. 

    A picture says more than a thousand words. Videos do even more: sight, sound and motions are simply the best way to connect with an audience. They engage and entertain your customers while delivering your message. We tell you how your business will benefit from the many possibilities video...
    Welcome to the era of content surplus! It has become impossible to keep track of everything happening online – and it only gets worse. Use this to your advantage: thanks to content curation, you can become the thought leader in your field. You will grow your network and strengthen your brand....

    "Let's do business together, I'm buying!" is the most desired closing phrase of all forms of canvassing. Anyone who works on the very front line knows: classic client acquisition methods and conventional advertising no longer offer any guarantee of attracting new customers successfully. As a...