W4 Marketingblatt

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The Scrum framework

Everybody is talking about agility: Many companies, particularly smaller ones, are increasingly focusing on agile project management in order to break up and optimize traditional processes. The goals are mostly similar: shorter planning periods, regular exchanges in a small team...

Once a certain routine has been established in your departments, it is difficult for employees to detect it and break out of it. Routinized processes are not necessarily negatively connotated, but inflexible project management can hinder a project’s success in our modern, fast-paced digital world.

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