W4 Marketingblatt

MARKETINGBLATT

    It's a brave new world – a multi-screen world. The decline in desktop computer sales and the persistent rise in tablet and smartphone sales presents both a challenge and opportunity for online B2B communication. It's rather simple: when circumstances (that is screen sizes) change, your website...

    Web Design

    Optimized Landing Pages

    by W4 / April 18, 2018
    Selected products and services can be highlighted particularly well by means of a landing page. Not only do they allow you to provide a platform for your products and services, landing pages also automatically facilitate product-related search engine optimization. This makes sure your sales...
    Nowadays, intranet is just as essential to companies as their own website. But as with websites, the best technology alone isn't enough to make a good platform. What matters is the functional interaction of technology and design. If both work in unison, an intranet site can benefit the whole...

    The mobile market is shifting into turbo gear: Every other mobile phone sold in Germany is a smartphone, while the sales of tablets (e.g. iPads) are also developing very rapidly. Not least because the possibility of mobile internet is taking on more and more of a supporting role in presentations...

    Millions of e-mail inboxes are filled to the brim each day with messages. The simpler, the more interesting and more trustworthy the manner in which company and industry news is presented, the better the chances that we will read them. In this issue, we have put together some of the basics in...