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    What Is Ideal Length for Social Media Postings?


    1) Facebook

    • Maximum post length: 63,206 characters
    • Ideal length of a status update: 40 characters
    • Ideal length of a video: 30-45 seconds

    2) Twitter

    • Maximum length of a Tweet: 140 characters
    • Comment plus Retweet: 116 characters
    • Link in a Tweet: requires 24 characters (116 for own text)
    • Image/GIF/video in a Tweet: requires 25 characters (115 for own text)
    • Link + image/GIF/video in a Tweet: requires 47 characters (93 for own text)
    • Ideal length of a Tweet: 100 characters without link; 120 characters with link
    • Ideal length of a hashtag: not more than 11 characters (preferably shorter), only use 1-2 hashtags per Tweet
    • Length of video: 30 seconds

    3) LinkedIn

    • Profile slogan: not more than 120 characters
    • Summary: not more than 2,000 characters
    • Job specification: not more than 100 characters
    • Status update: 600 characters

    4) Instagram

    • Profile description: not more than 150 characters
    • Image description: not more than 2,200 characters, only the first three lines are visible in the feed

    Tags: Suchmaschinenoptimierung (SEO)

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