In a world where customers expect customized products and companies are under constant pressure to work more efficiently, precision is crucial. An ERP product configurator is a real game-changing tool. It helps companies configure complex products easily and error-free - similar to buying a...
Customer reviews have established themselves as a crucial element in modern eCommerce business—but they are now more important than ever in the B2B sector.
While online stores rely heavily on reviews to build trust with customers and increase sales, reviews play an equally important role in the B2B...
HubSpot is a powerful marketing and sales tool, but it's also a complex system. To get the most out of the platform, it's important to avoid some common mistakes. As a HubSpot partner agency with over a decade of expertise, we've put together the following list to help you achieve maximum success.
Navigating the complexities of sales and marketing in China can be a daunting challenge for Western business leaders. Cultural differences, language barriers, and regulatory nuances often make it difficult to gain the clarity needed to effectively oversee and support local subsidiaries. Without...
What does it take to thrive in the dynamic and complex Chinese market? The answer lies in a profound understanding of Chinese business etiquette and culture. Mastering these nuances empowers you to deliver tailored solutions and sidestep costly misunderstandings.But cultural know-how alone isn’t...
System integrations ensure streamlined, efficient, and error-free processes compared to manual workflows. But what happens when one of your systems lacks a ready-made interface? This challenge often points to the presence of a legacy system—an older technology that, while seemingly outdated in a...
Marketing has become a cornerstone of corporate success in China, with 50% of managers now ranking it as one of the top three factors reflecting a company’s core competitive capability. This underscores the growing recognition of marketing’s role in shaping brand strength, consumer loyalty, and...
Content Marketing B2B Marketing Automation SEO Lead Management
Turning potential customers into loyal, long-term partners is not just a possibility in the challenging B2B landscape—it’s a competitive advantage waiting to be seized. But how do you move beyond chasing short-term leads to building sustainable, lasting demand? The key lies in a strategic demand...
A bounced email is a message that can’t be delivered due to permanent errors like a wrong email address. This guide covers the main types of bounces: hard bounce vs. soft bounce, what causes them, their impact, and how to fix bounces.
