What are the elements of search engine optimization? Texts, users and certain technologies: Modern search engine optimization is based on these three pillars. It is striking that these cornerstones are in constant change. How do you do justice to modern search engine optimization?
Leverage email, text messages, and push notifications on mobile devices to distribute promotional or business messages to prospects or customers. But why is it so important to reach users when they are on the move?
Do you want to bring new life to your marketing and generate more traffic? Video content might be ideal for achieving this goal. Consumers oftentimes prefer to receive information while they relax over reading long texts. It has never been so simple: The new YouTube live stream updates have...
There have never been as many ways to create and share appealing content for lead generation as today: a large number of media and communication channels are ready to be used by companies to create awareness as well to generate and nurture leads. Interactive content will play an increasingly...
There are many different marketing models and each one has its advantages. It takes time and deliberation to find the ideal model for your business and customer needs. Performance marketing is a good solution for companies that want to know exactly where they stand and what their marketing...
We are exposed to a daily flood of information in the digital age. The average attention span has changed enormously. Marketing strategies must adapt to this development in order to get the message in front of users. Snack Marketing is a solution users will find tasty.
Anyone who wants to land the biggest fish of the pond as customers can increase their chances with the career network LinkedIn. After all, not only do more than 13 million companies have official accounts, but also their decision-makers.
Social media such as Facebook have long enjoyed a reputation as being the ultimate interaction-centric communication channels among marketers. But once again we see that change is the only constant in marketing: Messenger marketing is becoming increasingly popular.
There are a variety of analysis tools that make it possible to evaluate multiple platforms simultaneously. A very popular tool is Google Analytics. But why should you even bother to evaluate your platforms? The answer is clear: To further optimize the performance of your online communication....
Content Marketing Customer Experience Management
Customers expect content tailored to their needs today. This means that static websites whose content has to address all possible user groups are no longer up-to-date. Personalized content needs dynamic content.
