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In the previous article, we talked about what Video Marketing is and why you should use it for your business.  And to make sure you miss nothing, we will list all kinds of marketing videos you can choose from. 

The rise of Video Marketing is inevitable. Since marketers use videos as a marketing tool, they have the chance to personalize and humanize their business. 

China is the landscape of opportunity for brands who wish expand their market. Once they choose what kind of products they want to sell in Mainland China, they need to find a way to sell and advise them. 

With over 1 billion netizens, the Chinese internet market is like the ocean for your business. You need to know how to navigate these waters. Of course, it all starts with a good website setup.

In many specialist areas, the majority of patients come to the practice or clinic via referring doctors. That is why efficient referral marketing is a central component of practice marketing. However, practices and clinics often lack the right strategy or the time to implement it.

Launched in 2011, Zhihu (In English: Do you know?) is a Q&A forum where users can post questions, answer, share or even just put like or invite other users to answer the questions. It can be easily confused with Quora, but if you look deeper at this platform you will find out that it offers much...

In our increasingly interconnected world, businesses have the opportunity to reach a global audience. However, simply reaching an audience is no longer enough; relevance is the most important feature. This is where localized marketing comes in.

What sounds like a lung disease is actually shorthand for a top-class marketing software: the Customer Data Platform, or CDP for short, is a digital solution developed specifically for marketing. It does not replace an existing Customer Relationship Management system (CRM), but can very well...

WeChat is the most important tool for building a digital presence in China, increasing brand awareness, and generating leads. WeChat is an indispensable element in your marketing strategy. Basically, this instant messaging application is one of the most important social platforms for a business.

The highly competitive market is like an endless marathon and you have to outrun your competitors. To do this you must always stay updated on the latest marketing trends. The first quarter of 2022 is already ending and for us it is the right time to confirm the trends in marketing that will affect...

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Sarah Wilhelm
Sarah Wilhelm
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