MARKETINGBLATT

The world is becoming more and more mobile. Businesses are faced with an important question: How do they reach (potential) customers on mobile devices? Is a mobile-optimized website sufficient or should they develop their own mobile app? It depends on their strategy!

4 REASONS WHY HEALTHCARE ORGANISATIONS SHOULD MAINTAIN THEIR WEBSITES

Medical practices, clinics and pharmaceutical companies cannot afford to neglect their online presence today. On the web, they gain the trust of new patients and customers through relevant content and a user-friendly website.

HR in the healthcare sector is constantly facing new challenges, and digitalisation is gradually making its way into this field. Today, healthcare marketing and digital transformation go hand in hand, shaping how hospitals and clinics attract and retain top talent. By partnering with a...

After Christmas, Easter is the prime season for emotional marketing campaigns. After all, spring fever is a real phenomenon! In fact, the mild weather and extended days boost our happy hormones. So while winter campaigns focus on peace and tranquillity, spring is the right time for cheerful...

How many apps do you have on your phone that you rarely use? How much storage space do they occupy on your phone? Tencent has fixed this unused storage with the WeChat mini-program. Just when you think you have already discovered the entire great ecosystem of WeChat, it pulls another ace out of its...

Magento (Adobe Commerce) is an e-commerce solution that allows businesses to create a highly scalable online shop. Amongst the many benefits of using Magento, merchants especially value the flexible product management, accompanied by built-in marketing tools. However, with the end of life (EOL) of...

When it comes to e-commerce solutions, it can be difficult to decide which one is the best fit for your business. Both Shopify and Magento (Adobe Commerce) offer powerful features, but they also have some differences in the areas of functionality and scalability. In this article, we'll take a look...

Not all markets are a paradise, on the contrary, they all have internal intrigues that make a company's life difficult. And doing business in China... is almost never considered a walk in the park. Marketing in China is still a challenge due to several factors.

Whether you assemble your dream kitchen with Ikea or try on glasses on misterspex.de - 3D product configuration and augmented reality (AR) have already made their way into many online shops. Nevertheless, these additions are still a unique selling point that companies use to set their digital...