Magento (Adobe Commerce) is an e-commerce solution that allows businesses to create a highly scalable online shop. Amongst the many benefits of using Magento, merchants especially value the flexible product management, accompanied by built-in marketing tools. However, with the end of life (EOL) of...
When it comes to e-commerce solutions, it can be difficult to decide which one is the best fit for your business. Both Shopify and Magento (Adobe Commerce) offer powerful features, but they also have some differences in the areas of functionality and scalability. In this article, we'll take a look...
Gamification describes the integration of game-like elements into seemingly game-unrelated contexts. Current trends show that companies are using gamification for the onboarding of new employees, for example. Here, riddles, quizzes and mini-games not only break up demanding content, but also...
Your company’s WeChat Official Account is not getting you the desired results?
Have no idea how to increase your brand's visibility?
Is your audience’s attention to your brand waning?
If you answered yes to the above questions, then you should pause and work on your WeChat SEO. In this article,...
In the previous article, we talked about what Video Marketing is and why you should use it for your business. And to make sure you miss nothing, we will list all kinds of marketing videos you can choose from.
The rise of Video Marketing is inevitable. Since marketers use videos as a marketing tool, they have the chance to personalize and humanize their business.
With over 1 billion netizens, the Chinese internet market is like the ocean for your business. You need to know how to navigate these waters. Of course, it all starts with a good website setup.
"All beginnings are difficult" – not if you start with a detailed concept and a clear idea of the results. Once the online community has been established, community management is based entirely on the structure and the defined goals of the platform. There are certain things to look out for when...
Our need for communication changed a lot in recent years. We want to choose where and on what platform we connect with which users. There is no need to exchange ideas with the whole world, just a certain community of interests that knows what we are talking about. We want to connect with them and...
More than 80 percent of initial B2B perceptions take place online: Providers, products, services and their areas of application as well as evaluations by third parties are the first contact points from organic or paid search results. 70 percent of the sales process in online campaigns is already...
